Apple Loses Top Phonemaker Spot to Samsung as iPhone Shipments Drop, IDC Says


Apple’s smartphone shipments dropped about 10 p.c in the very first quarter of 2024, harm by intensifying levels of competition by Android smartphone makers aiming for the major location, facts from analysis business IDC confirmed on Sunday.

Worldwide smartphone shipments improved seven.eight p.c to 289.four million models in the course of January-March, with Samsung, at 20.eight p.c sector share, clinching the major phonemaker location from Apple.

The iPhone-maker’s steep profits drop arrives right after its robust functionality in the December quarter when it overtook Samsung as the world’s cellular phone maker. It truly is again to the 2nd location, with 17.three p.c sector share, as Chinese makes these kinds of as Huawei obtain sector share.

Xiaomi, a single of China’s major smartphone makers, occupied the 3rd situation with a sector share of p.c in the course of the very first quarter.

South Korea’s Samsung, which introduced its most current flagship smartphone lineup – Galaxy S24 series – in the starting of the yr, transported far more than 60 million telephones in the course of the period of time.

Worldwide profits of Galaxy S24 smartphones jumped eight p.c, in contrast to past year’s Galaxy S23 sequence in the course of their very first a few months of availability, facts company Counterpoint beforehand explained.

In the very first quarter, Apple transported million iPhones, down from 55.four million models it transported very same period of time past yr, in accordance to IDC.

Apple’s smartphone shipments in China shrank p.c in the remaining quarter of 2023 from a yr before.

The fall underscores the troubles dealing with the US business in its 3rd most significant sector, as some Chinese businesses and authorities organizations restrict employees’ use of Apple equipment, a evaluate that mirrors US authorities constraints on Chinese applications on protection grounds.

The Cupertino, California-primarily based organization in June will keep its All over the world Builders Meeting (WWDC), wherever it will spotlight updates to the computer software powering iPhones, iPads, and other Apple equipment.

Buyers are carefully viewing for updates on synthetic intelligence improvement at Apple, which has so considerably spoken tiny about incorporating the AI engineering into its equipment. The organization before this yr shed the crown as the world’s most precious organization to Microsoft.

&#xA9 Thomson Reuters 2024

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